from juni 5 2024
A Century of Swiss Posters
Design Museum Dedel presents very rare posters from Switzerland.

from juni 5 2024
A Century of Swiss Posters
Design Museum Dedel presents very rare posters from Switzerland.
Design Museum Dedel presents very rare posters from Switzerland. Two themes have been highlighted: the fashion posters and political posters. The Swiss posters are striking because of their quality: they were printed on better paper than elsewhere in Europe and on a larger standard size.
An important aspect are the posters for fashion. A grand advertising battle took place between clothing companies PKZ and Grieder that has resulted in spectacular posters. Fritz Seigner shows a poster in three parts that he made for PKZ. These can be found in the Bedroom on the front right.
The secondtheme is politics (Middle Room front). Referendums are a typical Swiss phenomenon. Poster campaigns were conducted around the consultations, of which speaking examples can be seen here, including by Burkhard Mangold and Melchior Annen. The poster AGAINST women's suffrage remained anonymous.




